The brief
The NBD store was developed as a third-semester retail studio project for First Canadian Place Tower. The concept offers clothing, accessories and a limited selection of shoes and bags within an inclusive, mid-range shopping environment. Aida collaborated with Poliya Takmiliyan, producing the 3D modeling and rendering and contributing to space planning and design development. The work explores the brand idea of No Border Design through the store’s interior.
The approach
Neutral colors avoid assigning a gendered identity to the space, while curved fixtures, furniture and partitions express continuity and the idea of infinity. The design aims to welcome people with different needs, cultures and identities through a shared retail environment. Floor and reflected ceiling plans organize the proposal, with sections and an elevation describing its spatial relationships. Entrance, interior and counter/display renderings communicate the customer-facing spaces.